Monday, January 27, 2014

ASP's Corporate Social Responsibility (CSR) and New Urbanism/Transit-oriented Plans

ASP will set up studios, offices, and entertainment/film-related classes in four or five underemployed, underprivileged, or socio-economically deprived communities in the environs of Atlanta, Georgia. This can include, but not limited to, Riverside/Carey Park/Blandtown (NPU-G), West End/Tenth Ward, the Old Fourth Ward, and Peoplestown/Summerhill areas.

Filming and film locations will be located in these same communities, as well as others for different productions and film genres.

We want to create New Urbanism communities where people live, work, and play in the same community. We want to be part of the live-work-play philosophy. While the New Urbanism is nothing new--Atlantic Station, Decatur and other metro Atlanta communities come to mind. We will use the Atlanta development study, "The WalkUP Wake-Up Call: Atlanta." (WalkUP stands for Walkable Urban Places). According to the report, metro Atlanta's walkable urban properties are 112 percent higher in value overall than non-walkable ones. Since 2008, 50 percent have established walkup communities and 10 percent emerging ones. Atlanta is compared to other U.S. and international cities such as Paris, Brussels and Portland, Oregon, who have set the New Urbanism bar for their cities. (Northside Neighbor, November 6, 2013).

"People, Planet, Profit," will be one of our mottos. We want safe and meaningful jobs, clean air and water, charitable donations, and safe products. Our business will be more than simply a profit machine. We believe we can play a decisive role in solving society's more troublesome problems. A better society means a better environment for doing business. We will make a proactive social responsiblity strategy. It pays to be green. This will be a competitive advantage in recruiting talented people.

Other long-run benefits will include the following:

Tax-free incentives to employees (such as buying orchestra tickets and giving them to deserving employees).

Rretention of talented employees by satisfying their altruistic motives.

Help in recruiting talented and socially conscious personnel.

Improved community living standards for employees.

Attracting socially conscious investors.

A nontaxable benefit for employees in which company funds are donated to their favorite causes. We will match employees' contributions to their high school or college alma maters, for example. (See Kreitner & Cassidy, Chapter 5, 2011).

Sunday, January 26, 2014

Mission Statement - ASP

Atlanta Segment Productions (ASP)
Mission Statement

Atlanta Segment Productions (ASP) is a multi-media production company based in Atlanta, Georgia, that produces heartwarming and compelling independent, studio and web-based projects for film and television. ASP’s mission is to create compelling stories that transform people’s lives.  Whether producing an independent feature or documentary film, an outstanding web-based series, or a short corporate video, ASP will produce the highest quality projects in a product mix that crosses cultural and socio-economic barriers and impact people in the most positive way.

Thursday, November 7, 2013


We are working on "gear"--paraphernalia, t-shirts, jackets, wristbands, etc. So get your gear!!

Donations, continued

We are looking for film equipment and anything else that might be connected to the studio! Donate to ASP now.

Tuesday, November 5, 2013

Shark Tank

Our CEO, Kwame, was on a local version of "Shark Tank" at the Opportunity Hub at 200 Peachtree Street, Atlanta. On Friday, November 1st, he was a contestant/pitchman for Atlanta Segment Productions. The event was a weekly network mixer where he met quite a few entrepreneurs and investors--they were the "Sharks"-- that gave him some very useful and important advice.

He will be returning on Friday, November 8th!!

Thursday, October 31, 2013

Company Logo

We have our newest member, Chloe, working on our logo. The acronym for Atlanta Segment productions is ASP. So Chloe will design an asp or snake symbol with the black, gold, and green.

Stay tuned for more good news!

Contact information

ASP's new, main email address is

Alternate email address is